You can spend less time on an engaging social media bio if you follow common practices and add a unique twist to help you stand out on the platform.
Let’s look at what your bio should say on Instagram, Twitter, TikTok, LinkedIn, and other social media sites.
Aim to Create a Theme
The first step in making a social media bio is to realize that it comprises different parts working together to create a theme. At least, that should be the case.
Visuals, like a header image and a hand profile, should go hand in hand with the bio description.
If your social media profile page doesn’t have a theme or has different parts that go against each other, you can expect people to think less of you.
Do Not Miss a Spot
Each social media site has a specific bio section to fill out. Make sure you add details to each section.
Contact information, location and address, and a home page are all important parts of social media pages that need to be filled out.
Some social media sites have places to show off your accomplishments or link to other social media accounts.
In the end, a social media bio that needs more information doesn’t look like it has everything it needs to. Adding your information should take just a little bit of time.
Pick the Right Image
A professional picture of yourself is the best choice for a personal social media profile. On the other hand, a social media page for a specific brand will likely use a brand logo designed for that platform.
You should remember the header image, which is just as important as your main profile picture.
Use the header image as a bonus to show off your brand’s personality. Or, you can be more practical and turn the title into a piece of advertising, like:
- Bringing news of a new game
- letting your friends know where you’ll be next
- Teaser ads for a new product
Switch From the Default Font
With the help of Glyphy, you can switch away from the default font and use a custom font for your bio copy.
𝔖𝔬𝔠𝔦𝔞𝔩 𝔪𝔢𝔡𝔦𝔞 𝔟𝔦𝔬 𝔢𝔵𝔞𝔪𝔭𝔩𝔢
𝑺𝒐𝒄𝒊𝒂𝒍 𝒎𝒆𝒅𝒊𝒂 𝒃𝒊𝒐 𝒆𝒙𝒂𝒎𝒑𝒍𝒆
Ѕσċιαℓ мє∂ια вισ єχαмρℓє
𝕾ℴ𝖈𝒾𝖆𝓁 𝓂𝖊𝒹𝖎𝒶 𝒷𝖎ℴ ℯ𝖝𝒶𝖒𝓅𝖑ℯ
𝑺̰𝒐̰𝒄̰𝒊̰𝒂̰𝒍̰ 𝒎̰𝒆̰𝒅̰𝒊̰𝒂̰ 𝒃̰𝒊̰𝒐̰ 𝒆̰𝒙̰𝒂̰𝒎̰𝒑̰𝒍̰𝒆̰
Custom fonts can highlight specific words in the bio copy, which is a summary of what your brand is all about. Instagram, for example, only lets you add 150 characters to your bio, but Twitter lets you add 160 characters. Every little bit helps, so if a custom font helps create a more interesting general social media profile look, go for it.
Overusing emojis leaves a negative impression, so be less liberal with how many symbols you add to social media profiles.
In addition, use emojis that go with the overall theme of your brand. For instance, if you are an avid reader 📚 or 👓 should fit. Or, if you are a traveler who likes to blog, 🧳 and ✈️ would work as well.
Stay Consistent Across Different Platforms
To make a name for yourself on multiple social media sites, be consistent and keep the same tone and theme across all of them.
Sure, there is some room for change. For example, LinkedIn is all about professionalism, while TikTok is more about freedom of speech, creativity, and, to some extent, being silly.
If nothing else, you can make small changes to your bio on specific social media sites. When appropriate, you can highlight your professionalism with a profile image that shows off your fun side, add a few more emojis, or go all out